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Streaming Video- Philips Mobile Phones Aerials
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Company: Philips Mobile Phones
To leverage their sponsorship of the Mt Buller Ski Aerials, Philips wanted to conduct a competition and email campaign using streaming video from the Aerials.
Users would be emailed with a personal link to view a streaming video clip from the event. They then could enter a competition and provide email addresses of friends to recommend the clip to.
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Features
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- Automated competition entry processing
- Personalised media clips based on user profile
- Digital Video Encoding and Streaming
- Media Management System
- Complete user tracking
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Technology
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- Microsoft Media Player
- Microsoft Streaming Media Server
- ColdFusion Application Server
- Microsoft SQL Server
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